"I snarkily insult his hat, hoping to make him back down."
"Okay, that sounds like a Clever attack. He's not very good at banter so he'll just have to take it on the chin and keep going if he can; he's defending with Forceful."
[rolls] "I succeed by five shifts! I compare his hat to a badly-plucked chicken and make everyone laugh. I'm spending one shift to get a free invoke, and I'll call it 'The crowd is with me.'"
"He can't take four shifts on his stress track and he doesn't want to take a lasting consequence, so he'll throw the chicken-hat on the ground and leave amid jeers."