Sixth Chat Cast: Content for Social Media Promotion

Krazer

Mar 16, 2013 17:02

Commencing bookmark! The topics of this chat cast include, but are not limited to the following topics:
- 1. generating content (more Qs and how to use social media to draw in more users)
- 2. tags review
- 3. old questions review

JNat

@Krazer yeah

Logan M

@Eric I'm here

JNat

here's @LoganM!

Eric

WHOA, NINJA.

Mysticial

I'm horrifically busy today. So I won't be able to take part.

Washu

Mar 16, 2013 17:03

Present

JNat

@Mysticial ok, no problem

Eric

@Mysticial Alright.

Krazer

@Mysticial you mean you're usually not? :P

Washu

@LoganM Hai :)

Logan M

@Washu (￣▽￣)ノ

Eric

Mar 16, 2013 17:07

So we're just missing Madara, then. Should we wait til 10-after?

JNat

yeah, I guess

Washu

ugh 5 hours until bounty

Krazer

Let us begin: Topic 1. Generating content (more Qs and how to use social media to draw in more users)

We currently have FB and G+ we seem to be getting a bit more traffic from FB than G+ atm

Eric

That's not surprising. The G+ page has less followers, I believe. I haven't been able to get a solid following yet.

Deidara-senpai

FB is more popular than G+ so you could expect that.

Washu

Mar 16, 2013 17:12

I think we could ask popular questions from other sites and give better answers.

The answers from SE are far better than in any other, from what i have seen.

Deidara-senpai

Right now, the FB followers are mostly @JNat's and my friends. We need ways to do better than that.

JNat

@Deidara-senpai yes, about 15 people there are people I 'made' follow the page

not even 10 of them are very interested in anime

but it gets some more visibility

Krazer

Like on twitter, maybe we should post some of the better questions we have on FB and G+ and ask ppl to visit us to have their questions answered

Eric

The more followers, the higher it gets in search results. That's not a huge factor in the double-digits, but it's something to keep in mind.

Deidara-senpai

I tried posting about our page on some other anime related pages, but noone cared.

Washu

Mar 16, 2013 17:14

Can someone link me the fb page?

Deidara-senpai

but I will keep trying

Logan M

I've got some dupes that I can make like the page. My friends probably wouldn't appreciate it very much if I posted it since the majority of them aren't anime fans.

JNat

@Krazer by creating a twitter account for the site? or posting on ours (users)?

Deidara-senpai

@Washu facebook.com/AnimeAndMangaQA

Washu

Sorry i can't add friends to the FB page but only half of them know english...

Eric

Mar 16, 2013 17:15

@LoganM That's my difficulty, too. I don't want to be posting only anime stuff from a personal account.

JNat

@Eric well, I have no problem with that since I created my FB and G+ accounts just for this

Deidara-senpai

On FB, you could make use of Lists to help with that.

Logan M

I'll at least add my dupes. That's 4 likes right there.

Washu

I'm going to tell to the few friends that i have

Deidara-senpai

Make a list of people who are anime fans AND people who could become anime fans.

Eric

Mar 16, 2013 17:17

@Deidara-senpai Same with G+ circles, actually. That's a good point.

Deidara-senpai

and then post anime stuff only to that list

Krazer

@JNat By posting question on the FB and G+ Pages from their respective accounts

one question a day or so

JNat

@Krazer yeah, that is good

that plus other content

like the one that has been getting posted

Krazer

@JNat We can also post various anime news we find

JNat

@Krazer yes, but the most important, I think, is that we need to post stuff consistently

otherwise, the pages will never grow

Washu

Mar 16, 2013 17:20

@JNat we can ask about what do you think about a new release? or what are you expecting?

Deidara-senpai

Sorry wrong link I posted above. Anyway, those who are on our FB page do "Share" our posts there, such as recent one on the Manga club activities.

Krazer

like the new railgun trailer:

JNat

@Washu I'm not sure about that, since it can mislead about the nature of the site

Krazer

►

Eric

@Krazer Yes, exactly. These are the kinds of things the community should be putting in the Social room.

I check it daily for interesting things to post to the G+ account.

Deidara-senpai

Mar 16, 2013 17:22

We need to have a lot of patience to get sizeable traffic from the FB page (and G+ page of course).

Krazer

@JNat as long as we remind that one is social the other is stictly Q&A we should be fine

Logan M

I went to look at a few anime pages which looked fairly successful, and they all had at least a couple posts per day. The most successful ones posted dozens of times per day, though that's unrealistic for us.

Krazer

e.g. play here ask there

JNat

@MadaraUchiha ran into Hashirama? :P

@Krazer yeah, agreed

Madara Uchiha

Yeah, kicked his ass again

Sorry I'm late

Eric

Mar 16, 2013 17:23

No worries.

Deidara-senpai

For example, share this to your anime friends and on fanpages that you visit. facebook.com/AnimeAndMangaQA/posts/524242287598453

Washu

@JNat Yep you are right...

Deidara-senpai

phew, finally got the link right!

The thing about generating traffic from social networks is that you should keep trying till you achieve what you want, not unlike a typical shonen protagonist.

3

JNat

@LoganM yeah, but I think that we should post maybe a question every day or so, plus much more of other material. Like that we'll get more followers there, that hopefully will come here too.

Washu

@JNat first we need more questions per day in the site..

JNat

Mar 16, 2013 17:26

meaning that , yeah, a couple of posts a day at least

Krazer

I'll try to post more news content in the social room

Washu

@JNat and different questions most of them are naruto related...

Deidara-senpai

We need to post good questions on the social pages. Doing otherwise would either cause people to ignore the site or even drive them away!

Logan M

@Washu Not all the posts need to have content from this site exclusively. We can post other anime news also. But we need people to gather it and post it to the other chat room, which we haven't been doing very well so far.

Eric

@Deidara-senpai Agreed. I've been trying to post the ones that have great answers (or great potential for answers). Like the club one.

Krazer

Mar 16, 2013 17:28

we can also do some anime watching and discussion activity on FB/G+ and give out crunchyroll guest passes if we have any CR subscribers willing to donate

Deidara-senpai

@Eric Right, and not questions like, "Does Naruto love Sasuke?" lol :P

Eric

Exactly. lol

JNat

@LoganM we need to make a meta post about this. In the end of the last chat cast we should've done it. not everyone was here, so not everyone got how we planned on acting

Washu

@Deidara-senpai i agree about the good questions...

Madara Uchiha

Good questions are a must

But that's not what'll get people to follow our pages.

In order to attract them in the first place, we need interesting content

Deidara-senpai

Mar 16, 2013 17:30

Agreed

Madara Uchiha

Content that folks would want to find in their feed.

Eric

Well, we do have one advantage.

There is a whole spring season of anime coming up.

Deidara-senpai

Original content by volunteers would also be very useful.

Eric

There will be lots of interesting posts on new series and new content that we can pull from.

Logan M

@Deidara-senpai Judging by the fact that we haven't even been able to keep 5 Q/D recently, that seems unsustainable for now IMO.

Washu

Mar 16, 2013 17:31

I suggest we post information about the new releases.

Krazer

We can also get ppl to show off their animu/mango purchases or collections like this:

Washu

@Krazer i want that one...

Krazer

This way we can in from ppl of new and cool buys too

Eric

@LoganM This is another contingency we have to address. It's not just about the social pages, we need people here to be active, especially in asking, as well.

Deidara-senpai

@LoganM I would rather have 3 good questions per day than 15 poor or average ones.

JNat

Mar 16, 2013 17:32

@Krazer yes, and get some debate going on

Deidara-senpai

Although I see your point, but it is a lot harder to sustain the site with crappy questions.

Eric

@Deidara-senpai I agree with poor, but average questions are fine. We don't want to advertise them, but they're a fact of life.

Deidara-senpai

@Eric Agreed

Krazer

if we link via amazon affiliates referrals or something we can make some revenue to use to promote the site (but keep it only to the social pages, might have to clear it with the super mods first)

Deidara-senpai

In summary, our social pages need 2 things: 1. Good questions 2. Interesting content.

JNat

Mar 16, 2013 17:34

I think we could also do some ads for the social pages to put up on other SE sites. Instead of just having ads for the site itself

Logan M

@Deidara-senpai I think we need both quality and quantity. We don't want to encourage people to ask just to raise the stats, but we do need people to ask when they really do have a question.

Krazer

@JNat we could see if we can find places to cross promote

Deidara-senpai

@LoganM I am always welcome to any questions on this site, my point is only restricted to how many of these questions can be put on the social pages.

Madara Uchiha

@Krazer If we're only using our non-official social pages, we don't really need their permission.

Deidara-senpai

*I always welcome

Madara Uchiha

Mar 16, 2013 17:36

However, what do you plan to do with the revenue you'd get?

JNat

@MadaraUchiha more advertising?

Logan M

@Krazer Are there any other graduated sites which we could feasibly put community ads on besides the 3 we have?

JNat

@LoganM game development also has a meta post for community ads

Eric

@MadaraUchiha Potentially contest prizes, if we get that far.

Washu

Maybe we can get good questions from other site and answer them here... the type of answer you get from a SE site it's better than any other i have seen

Madara Uchiha

Mar 16, 2013 17:38

@JNat Worth a shot, at worst case we'd be downvoted.

Krazer

@LoganM we should also thin about non-SE sites too

@MadaraUchiha promotional prizes maybe?

Washu

@MadaraUchiha Yes, because if we don't have enough members here to post a question here then we need from other sites

Eric

@Krazer I wonder about targeting sites like MAL. That's perhaps a bit high up, but worth discussing.

Madara Uchiha

I guess it's possible, but we'd need to earn quite a bit.

chirale

I'm more active on MAL than here, if you want help on promotion.

Washu

Mar 16, 2013 17:40

We have 567 users and i don't know the real stats but from what it is shown in Area 51 only 13% it is an avid user

Logan M

@Eric We should make a MAL group at the very least.

JNat

@LoganM how do groups work over there?

Eric

Yeah, I had no idea there were even groups at all. lol

chirale

@Logan there are "clubs", not groups. @JNat the creator is like a super-admin of the group and can add new Officers and Admin of the group.

JNat

@chirale I see

chirale

Mar 16, 2013 17:42

On MAL the more difficult thing is to get members in my experience.

JNat

I think it is worth a shot

Washu

@LoganM what is MAL?

JNat

@Washu My Anime List

chirale

myanimelist.net

Washu

Ohh

Ok

JNat

Mar 16, 2013 17:43

@chirale and everyone in the club can post content?

chirale

@JNat you can choose between some options, all, only members and if I remember well only admin.

JNat

so, everyone, should we create a new social 'page' for us? or first try to focus on the 2 we have?

Eric

@JNat This one would serve as something slightly different. And we'd need someone to manage it. Is it too much for us?

Logan M

Most successful MAL clubs have at least a few hundred members. Smaller ones tend to die off unless the people are especially active. Just FYI.

JNat

@Eric that is my concern

@LoganM so maybe we first need more critical mass on other places, right?

Logan M

Mar 16, 2013 17:47

OTOH MAL is a community of people all of whom should have some interest in this site. So we have a good chance to bring in a lot more traffic if we do it right.

chirale

@LoganM that's right. We should identify some SE users active on MAL and then create the club with a bunch of admin from SE initially.

Eric

@LoganM "If we do it right" is the frightening part.

Logan M

@Eric Worst case scenerio we can kill the club. I think.

Madara Uchiha

If our maximum potential is a few hundred users

Krazer

we can give MAL a try but we shouldn't add any more sites to manage in our so called social network

Madara Uchiha

Mar 16, 2013 17:48

I don't know if we should place our efforts there just yet.

JNat

@MadaraUchiha yes, I'm a bit uncertain too

we should try to better coordinate FB and G+ pages first

then maybe we'd give MAL a shot

chirale

@MadaraUchiha I'm actually concerned about the quality of the questions and the politeness of the community more than visibility.

Washu

@JNat If we get enough followers in FB then we can give it a shot

JNat

@chirale are people impolite over at MAL?

Eric

@chirale I don't think we have to worry about that at the moment. Our questions are pretty good for the most part and we have a very polite community.

JNat

Mar 16, 2013 17:50

or did you mean here?

@Washu yes, that's my point

chirale

@JNat here

Logan M

Realistically, no one is going to search for "Stack Exchange" on MAL. The only traffic we'd get is if we have especially active MAL users whose user pages direct people to us, or if we post fairly regularly to get on top of the "Most recent activity" queue. It's not something one or even a few people can handle on their own.

chirale

@JNat but don't take me wrong, I like this site but it's too small as now, so I miss the fresh energy you can feel on StackOverflow

Eric

@LoganM What if we called the page "Anime & Manga Q&A", though?

Logan M

@Eric Not like that's going to get a lot of search traffic either.

Eric

Mar 16, 2013 17:53

@LoganM More than "Stack Exchange", though.

chirale

@LoganM it will be a sort of targeted advertisement, someone can be interested there @Eric we should avoid it, since it will seems to bypass forum section on MAL I think.

Krazer

@Eric We should work on the title sometime... it's a bit generic imo

Eric

@Krazer Agreed.

JNat

@Krazer next chat cast, maybe. Along with logo and the like

Madara Uchiha

Noted.

Deidara-senpai

Mar 16, 2013 17:55

@chirale With all due respect, I find this site fresh as compared to SO, SO has become too rigid IMHO.

Washu

@Deidara-senpai Agreed

Madara Uchiha

@Deidara-senpai SO attracts lazy and often Idiot™ folks.

Krazer

should we wrap up the social promotion discussion here and move on to tags and questions?

Madara Uchiha

The rigidness is a normal mechanism to conserve sanity.

Mysticial

I'm back.

Logan M

Mar 16, 2013 17:56

@Eric How? No one is going to search on MAL for "Q&A". You'll get literally 0 traffic from Anime and Manga in the title on MAL. At least with Stack Exchange you might get someone who searches for either of those words, both of which are fairly common.

Mysticial

But for less than an hour though.

JNat

anyway, I think we should focus on FB and G+ for the moment. Once we have them up and running, we can consider creating a MAL group. Especially because once we have more followers over there we can better promote our new Club over at MAL.

3

Eric

Welcome, @Mysticial.

chirale

@Deidara-senpai it has more people and more minds at work. We should get more too.

Eric

@LoganM True, but I don't feel like people are going to intentionally arrive at the site. Krazer is right, it's probably best to come up with something more distinct.

Logan M

Mar 16, 2013 17:57

@JNat Yes I agree

Krazer

@JNat I as well.

chirale

@JNat thirding

JNat

ok, so to wrap this up, we will create a meta post for the people who aren't usually here, so that they can know of the Social Page Content chat room's purpose

that way, hopefully, we'll get some more interesting content too

chirale

something like "Anime & Manga @ StackExchange" should be plain but effective imoh

Madara Uchiha

We cannot use Stack Exchange's name/logo/brands in our unofficial pages.

chirale

Mar 16, 2013 17:59

Then SE?

Madara Uchiha

Nope

chirale

Then we cannot make the club. Case closed.

Logan M

"Anime & Manga StackExchange Community" seemed to be fine with them

Madara Uchiha

We aren't supposed to be affiliated with Stack Exchange at all.

@LoganM With who?

Krazer

we can mention SE but we can't say that page is endorsed by the site or officially affiliated

Madara Uchiha

Mar 16, 2013 18:00

@Krazer Which, putting it in the title, kinda is.

Mysticial

You don't need to be affiliated with something to advertise for them.

Logan M

@MadaraUchiha See Laura's comment at meta.anime.stackexchange.com/questions/426/…

Eric

Just wanted to drop a quick note saying if you're creating this "unofficial" community identity because of traditions in anime culture, that's great and carry on. If you're doing it because you think you have to in order to comply with our trademark guidance on any social media pages you create, that's not exactly true. You can title pages something like "Anime & Manga Stack Exchange Community" and otherwise make it clear that the pages are not run by SE the company, and that's sufficient. — Laura Feb 20 at 18:50

^ For lazy people.

Madara Uchiha

Ah. I didn't know that.

chirale

@Eric thank you

JNat

Mar 16, 2013 18:02

does this mean that maybe we should rename our existing pages?

chirale

plus, if we put "unofficial" in the title we can make the club looking more underground :P

Krazer

true for now less call ourselves "Anime & Manga Stack Exchange Community" or something similiar

until we find something better

JNat

@Krazer I think that one is good, yeah

Eric

Is Stack Exchange one or two words? I'll change the G+ page now to whichever.

Mysticial

@Krazer If I were a passerby, that name would be a turn off because it's too long.

Not to mention that "Stack Exchange"?!?! WTF is that?

JNat

Mar 16, 2013 18:04

@Mysticial sooooo, SE?

Madara Uchiha

We need to adopt ourselves a decent name

Eric

I'm almost tempted to call it "Anime & Manga Exchange Community". But that's misleading.

Mysticial

@JNat That's even worse because nobody will know what it stands for.

Madara Uchiha

Much like gaming is Arqade, and judaism is Mi Yodea

Anime & Manga is far far too general to actually have a chance with SEO

JNat

@Eric that's not very good :P

chirale

Mar 16, 2013 18:05

@Mysticial I've opened a club on MAL called "~*Insignificant classmates & background characters*~ (IS~BG)". After I created it, some of the admin add some pieces to be longer.

JNat

@MadaraUchiha any suggestions?

Eric

@MadaraUchiha The only community-suggested name was downvoted on the thread.

Madara Uchiha

Still cooking, I'll sleep over it.

Mysticial

@Eric I don't think it's a great name though.

JNat

ok, so for now the name stays the same

Eric

Mar 16, 2013 18:06

@Mysticial The suggested one? Me either.

Madara Uchiha

It needs to be a name that'll leave little room for thought on the subject of the site

Krazer

it's not very original imo

We can have ppl leave proposals in the social room

Eric

Should we move onto tags? I think we've exhausted the discussion on this topic for today.

JNat

@Krazer there? or should we make a meta?

Eric

@JNat We have a meta for name proposals already.

Krazer

Mar 16, 2013 18:07

hmm

Eric

Well, it's for the "unofficial community name", but still.

JNat

@Eric for the community.

chirale

Before closing the topic: should I create the MAL club and invite someone of people here if registered on MAL?

JNat

@Eric yeah, what @MadaraUchiha proposed was a name for the site itself

@chirale I say not yet

Krazer

@chirale lets hold off on that for now

Eric

Mar 16, 2013 18:08

Then yes, meta post.

Logan M

@Eric I think generating more questions and traffic in general is also part of point 1. Social pages are just a small part of that IMO.

Krazer

Lets conclude the social discussion here, okay?

Eric

@LoganM Right. I almost forgot.

JNat

@Krazer yes, do you want to sum up?

Madara Uchiha

I agree.

@Krazer please sum up

Krazer

Mar 16, 2013 18:11

Summary:
1. More interesting non-Q&A content (news, trailers, show-tell) to help generate discussion
2. Post interesting and memorable Q&A on FB, G+
3. Figure out better community name

3

did I miss anything?

JNat

@Krazer no, I don't think so

Eric

Seems right to me.

Krazer

Marking...

JNat

ok, next up, according to @Krazer's list, is tag review

Logan M

@JNat Before we move on to #2, there's something else related to #1 that I want to point out.

JNat

Mar 16, 2013 18:14

@LoganM go ahead

Logan M

If we want to generate search traffic, it seems to me like the most searched things for any particular show are usually going to be the endings. Plot holes in the middle tend to get forgotten, but ones at the end are memorable. So we should make sure to have good questions and answers like that as possible.

Mysticial

Plot holes in the middle might work out for currently-airing shows.

Krazer

@LoganM Noted.

Logan M

So I'd suggest we look through all the anime with strange inexplicable endings and make some questions out of them. I'll try to do this based on my list, but others should do the same.

@Mysticial Yes, but that traffic will only last until the next episode airs. According to @Krazer the Clannad and Code Geass ending questions brought in lots of traffic long after the shows finished.

Krazer

@LoganM what do we do about some series that are anime or manga exculsive?

like with Negima

Mysticial

Mar 16, 2013 18:18

@Krazer Why would that matter?

Logan M

@Krazer Just ask it if it's confusing, even if it's manga. It might not bring in as much traffic, but we still need good questions.

Krazer

or ones that are down right bad (poorly written) or have little to no sourceable resource to drawl canonical conclusions? '

chirale

@LoganM Questions that seems to attract more views and are more interesting to me are not in-universe but those about industry and cultural aspects.

2

Krazer

@chirale Those tend to be more difficult to come up with :P

Logan M

@chirale Personally I think we have a lot of those already. And they're often harder to answer.

chirale

Mar 16, 2013 18:21

@Krazer those tend to be closed as off topic

Mysticial

And they are more prone to being open-ended.

chirale

@Krazer and it's the big problem here imo

Krazer

@chirale we can put in some more effort to help them fit the scope. I'll keep a closr eye out for those questions.

Logan M

I'm not a fan of most of those questions. Good ones are hard to come up with, but it's very easy to come up with bad questions like that, and they'll still get lots of upvotes. Plus at some point we stop being a site about anime & manga Q&A and start being one about Japanese culture Q&A.

JNat

@chirale adding to what @Krazer said, we will debate here old question review, so if there is any particular ones you find where wrongly closed, raise the issue

Krazer

Mar 16, 2013 18:23

are there any other suggestions or concerns? I don't want to keep you all for too long.

Logan M

That's basically all I wanted to say so we can move on to tag review unless anyone else has comments on this.

Madara Uchiha

Guys, we're a recreational site.

chirale

@Krazer thank you, I think this is the right approach @JNat I remember that one about cosplay but I have to search for it

Madara Uchiha

Not all answers here will have factual answers, or definite proof

Maid Café (メイド喫茶)

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