(Ideally, it's not just a textbook-like/encyclopedic guide to all the primitives and concepts. Something more like presenting a problem, and then an interesting solution in J. And ideally, it's not a character-for-character transliteration of the APL solution. Either a different approach than APL would take, or something APL isn't as good at.
Alternatively, maybe something like presenting the mathematics behind the language. Or the CS theory/alternative array paradigms that inspired it. Or a thoughtful something on the linguistic influence/why the names draw on parts of speech. Or somethin…