In A Recipe to Promote your Site we noted that we would match community effort with funds:
Any community that shows sufficient effort and innovative ideas to promote their site will be offered a budget and resources to make those ideas happen. Think of it as matching funds — except we’re matching effort, innovation, resources, and ideas from the community. And it has to come from within your community. You’re the experts, not us!
We’re still in the early phases of figuring this stuff out, but we know that sponsoring community leaders to attend interesting, relevant, useful conferences is strongly reflective of our core values, and we want to get started now. …