$$\begin{array}{cl}
& \dfrac12(\|x+y\|^2 - \|x\|^2 - \|y\|^2) \\
= & \dfrac12(\langle x+y, x+y \rangle - \langle x,x \rangle - \langle y,y \rangle) \\
= & \dfrac12(\langle x, x+y \rangle + \langle y, x+y \rangle - \langle x,x \rangle - \langle y,y \rangle) \\
= & \dfrac12(\overline{\langle x+y, x \rangle} + \overline{\langle x+y, y \rangle} - \langle x,x \rangle - \langle y,y \rangle) \\
= & \dfrac12(\overline{\langle x, x \rangle} + \overline{\langle y, x \rangle} + \overline{\langle x, y \rangle} + \overline{\langle y, x \rangle} - \langle x,x \rangle - \langle y,y \rangle) \\