While we're talking of data explorer, it's clear that even tag badges are connected to popularity, although in this case it's tag popularity. I just earned the tikz-pgf tag badge, and while I know a little tikz, I wouldn't call myself an expert (especially compared to e.g. @Jake and @Andrew) but tikz questions are both frequent and popular, so their answers gain lots of votes. Things I actually know a lot about, like
trees I'm unlikely ever to get the badge.