@JohnRennie See meta.stackexchange.com/q/358195/334566 on the return of swag. It's retroactive, so it's also going to people who passed 100k or 250k during the period when they stopped sending swag. It's not totally automatic though, because they need to know where to send it. But in your case, they already had that info. :)

if cupcakes is a cake in the form of a cup, why aren't cookies called platecakes

@JingleBells if you want we can start calling them platecakes, but doubt santa would be bothered... i do say lack of chimneys are probably more of a concern for him