Red Bull is an energy drink sold by Red Bull GmbH, an Austrian company created in 1987. It is the best-selling energy drink in the world, with 7.9 billion cans sold in a year (as of 2020).Austrian entrepreneur Dietrich Mateschitz was inspired by an existing energy drink, Krating Daeng, which was introduced in 1981 in Thailand by Chaleo Yoovidhya. He modified the ingredients to suit the tastes of Westerners, and in partnership with Chaleo, founded Red Bull GmbH in 1984 in Fuschl am See, Austria. In Thai, daeng means red, and a krating (known in English as a gaur or Indian bison) is a large species...