In A Recipe to Promote your Site, Robert provided a great set of guidelines for organically growing your Q&A community. Buried within was this observation:
Reach the right kind of publications and bloggers. Make sure that the key experts in every field know about the site; not just the “Martha Stewart” big names; we want to talk to the people who go to these conferences.
But how do you reach writers, bloggers, and other notable experts in the field?
Help them get answers to their questions, too! …